Op-Ed: The Avant-Garde Post Mortem

When I founded StyleZeitgeist in 2006, my aim was to build a forum for people who genuinely love fashion as a creative discipline that speaks to a wider culture. I did not mean for it to solely concentrate on the fashion that I loved, the forward-thinking, boundary-pushing, one connected to youth culture, especially music, especially of the goth / industrial / postpunk-tinged kind. But it kind of morphed into that, because it attracted like-minded people. And so StyleZeitgeist became a hub for what’s come to be called the avant-garde – the truly IYKYK stuff, a fashion subculture.